Moutain Dew Introduces Its Newest Idol feat. James Reid | #DewIdol #LupitSaSulit


Ready ka na ba para sa #LupitSaSulit?

This year, Mountain Dew introduces everyone’s favorite refreshing citrus drink, in a #LupitSaSulit pack - the new Mountain Dew Idol. At just Php8, this thirst quencher in an 8 oz glass bottle is perfect for adrenaline junkies who are chasing thrills.

A brand known for championing thrill seekers, Mountain Dew aims to encourage all Filipinos to do just that, no matter how extreme it is. “With the new Mountain Dew Idol, we want to show that price should never be a barrier in chasing your own personal thrills,” says Katrina Paras, Flavors Marketing Manager of PepsiCo. “Whether it’s extreme sports, gaming, vlogging, or anything, as long as it gives you a thrilling, exhilarating experience, then you should chase it.”

(James Reid with his fellow ambassadors)

Along with its latest variant, Mountain Dew also welcomes another idol into the fold, actor and singer James Reid. As someone who is passionate to try different experiences and career paths that make his heart race, James is the perfect ambassador for Mountain Dew Idol. He also believes that chasing that thrill doesn’t have to be complicated; it’s about finding something exciting in the everyday things you do, turning every opportunity into #LupitSaSulit.

It was a fun event filled with games, Mountain Dew and prizes! But what we really like about it is how everyone is in a refreshing mood, it's so easy to have fun and just bond!

These two thrill seekers made sure that they won't go home empty handed and spent the rest of the event playing ball and earning points for prizes.

With the new Mountain Dew Idol, you don’t need to spend a lot just to get your kicks. All you really need is a nice cold bottle of this tasty citrus refreshment to take your experience up a notch and feel the thrill.

What thrills do you chase? Share it with us on social media, with the hashtag #LupitSaSulit!

The new Mountain Dew Idol is now available in all-sari sari stores for Php 8 SRP. Visit for more information.

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